Author Archives: Jono Landon

Why Enrollment Inquiries From Ads Are Different

enrollment inquiries from ads

After successfully launching an advertising campaign, the next challenge that faces private schools is understanding why enrollment inquiries from ads are different from the word of mouth inquiries with which they are used to dealing. Understanding the difference between enrollment inquiries from ads and those from word of mouth referrals is key to any school’s […]

How To Use Email To Increase Private School Retention

Many strategies help to increase private school retention. The technology of email is a tool that can have a substantial impact on your retention, both negative and positive. Using email correctly is essential to increase private school retention. Above, you will find a video that I produced for the CGMS Administrator Program in which I am […]

How To Improve Parent Communication

parent communication

Transcript: In this lesson, we will be talking about how to improve parent communication, but let us start by talking about why. Apathy is one of the biggest reasons why parents leave your school. Your parents need to be engaged. Parent engagement is incredibly critical for the outcomes of students, but it’s also incredibly essential […]

Why Private School Branding is a Waste of Time

Contrary to popular opinion among most school leaders, private school branding is a total waste of time and money. Here’s my proof. Video Transcript: Jono Landon:                00:00                Hey, folks, this is Jono Landon. I am the CEO and Founder of Hubbli. We are the world’s only completely hands-free enrollment marketing solution designed specifically for private […]

How To Improve Parent Communication

parent communication

You might not believe it, but on average, schools spend $36,000 per month, per 100 students, on managing parent communication and administrative paperwork. It’s hard to believe,  but if you add up all the hours it takes the staff to send and collect information between the school and parents, and all of the other paperwork, […]