Help! I was trained as a teacher, I don’t really know how digital marketing works.
Is this you? Hubbli will help you focus on what you love doing most, making a great school for children and parents! Our Done-For-You Enrollment Marketing Services will take your enrollment marketing off your plate, completely.
Ugh, why would I want to change the enrollment process I already have?
Your school needs to enroll families that appreciate the Montessori method so that they value what sets you apart from other schools, and keep their children enrolled at your school for the entire scope of your program, and love it the entire time!
But you’ve been running your school long enough to know that the amount of marketing communication required to fill your school with only the ‘best-fit’ families is unsustainably time-consuming.
You don’t have the time to become a marketing guru and run your school at the same time. As the Director of your school, managing the marketing process has the lowest return-on-investment: it prevents you from investing your most crucial resources (your time and energy) in program enrichment and parent engagement.
But can I afford good help?
You’ll get hit and miss results when you rely on under-skilled or inexperienced office staff.
And let’s be honest, running a Montessori school doesn’t leave a lot of time to keep up to date with the most relevant marketing and technology trends. Let alone the thousands of hours of experience it takes to learn how to implement them in a way that actually works.
When you work with Hubbli, you don’t just invest in a high-quality enrollment marketing service that represents your school in the best way and attracts your most ideal families. You also get your time back and become free again to invest it into higher value tasks, like being in the classroom and engaging parents face-to-face.
You didn’t decide to run a Montessori school to spend time learning how to manage Facebook ads or perform Search Engine Optimization on your website. It’s time you got back to focusing your invaluable time and energy on what matters the most, and what you do best: educating students and parents.
Is this something I really want to bring to my board?
When you work with Hubbli, you don’t just invest in excellent marketing and operations that attracts and retains your best families. You also get your time back! Hubbli frees you to strengthen your school, bringing your programming to the level it deserves.
Your board didn’t hire you to spend your most crucial resource, your time, becoming a marketing expert at the expense of progam quality. It’s time you got back to focusing your invaluable time and energy on higher-value, more enjoyable tasks like being face-to-face with students, parents and teachers.
But how can any of this happen when, as School leader, you have so many hats to wear and hardly enough time? How do you engage all of these parents, at the different stages of the enrollment process when you need to complete or oversee a million critical tasks every single day?
You don’t because we do.
Sounds great, but what is Hubbli?
Hubbli began with a simple mission: To help Montessori schools reduce their administrative workload so they can focus more on doing what they love.
Our proven system, streamlined process, and expert team have you covered every step of the way. From Facebook Ads to creating search engine optimized Landing Pages, digital enrollment forms, automated emails, appointment reminders, and status reports. All tailored to your school.
We’ve spent years refining end-to-end enrollment systems for our customers, and now we’re adding an enrollment marketing service on top of it, so you don’t have to. In other words: Hubbli has your enrollment marketing and admissions process covered. Day in, day out. Customized and on-demand.
How It Works
- We design and manage a Facebook ad campaign for you and keep testing and optimizing it the entire time you are using our service.
- We create a digital enrollment management system, customized for you, based on your current processes.
- We build you a simple-to-use enrollment dashboard that centralizes everything so it’s easy to see where all of your prospective parents are in the enrollment process, and exactly when you need to follow up with them.
- The system will send you auto-reminders when it’s time to show up for tours, or when you need to follow up with parents that haven’t made it to the next stage in the enrollment process.
- The system will guide parents through the enrollment process with automated emails and reminders when they need to take action to complete the next enrollment stage.
- We’ll send you regular reports of your campaign performance to your email inbox so you always know how well your campaign is performing, and exactly how much you are spending per inquiry, and per enrollment.
Listen to in-depth customer interviews about their experiences with our service.
“I thought, isn’t this something I should know how to do myself?
But I find that I don’t have the time to even learn how to do marketing. If I had all the time to do this myself I would, but as administrators, in our day to day, there really is no time. Especially if you are an administrator that is also working on the floor, I really don’t have the time.
Now that you are running my marketing, each and every single day there is a new person reaching out to us and telling us they want to come learn about the school.
It’s not just that we are getting tour requests from your campaign, but these notifications are very motivating for me and give me excitement every day.
I’ve been bragging to other people and telling them how all I have to do is just create a ticket, and somebody responds to me right way, even on the weekend, by Monday, it’s done! Who wouldn’t want that?”
–Patricia Maraire
Owner/Director, Fort McMurray Montessori Schools
“I wasn’t sure if I should take this to the board and make changes to the process we had in place.
Now that we’ve got the enrollment automation piece setup, especially with the tracking page, it’s much simpler. Now I have this all-in-one place so I don’t have to go into different systems to see how we’re doing for enrollment.
I’ve had parents come through for tours already and told me how happy they were that our system reminded them to come in.
Your team is great, following up with us really quickly and making changes and I barely have to spend any time on it. I give my input and just move on to running the school.
Especially with how much marketing has changed, we just don’t have anyone on staff that knows how to do this stuff.”
–Brian Gordon
Director, Global Montessori Academy
Frequently Asked Questions
How Long Does It Take To Get Set Up?
After you decide to sign up, we only need to schedule a 30-minute onboarding session with you so that we can get access to your school’s Facebook ads account, and to setup your Hubbli system. After that, we take it from there and will have your campaign completely ready to roll within two weeks.
What Do You Need From Me?
Beyond the first 30-minute onboarding session, we don’t need anything from you at all, so you can be ‘hands-off’ and get back to focusing on the hundreds of things that are sure to pop-up. That said, we do welcome collaboration and input from our customers and will allow you to take as active a role as you want.
Here is a list of things you can send us that we will work with.
- Any marketing assets you have developed in the past, like pamphlets, flyers, web pages, etc.
- Existing forms you use for your enrollment process.
Does the Hubbli Enrollment Management System also work for inquiries from other sources?
For sure! You can use the Hubbli Enrollment Management System to manage all of your inquiries whether from search traffic, walk-ins, or phone calls.
Does Hubbli help with retention?
As you know, one of the most painful and time-consuming problems that Montessori school leaders face is parents that don’t agree with how you run the school. Not only do these families tend to cause a lot of stress, and leave early, they usually take a few families with them.
This problem is why we are so focused on offering an efficient and effective marketing system that makes it easy to enroll the ‘best-fit’ families. This way, you never again will have your back up against the wall, admitting anyone you can or wondering what staff you will have to let go.
How much does this cost?
The price is broken up into three parts, a one-time setup fee, an ongoing service fee, and then there’s the cost of running the ads on Facebook.
The one-time setup fee is $1,999.
The ongoing service depends on a few factors because, while we obviously need to be paid for delivering value, we want to make sure that we set the price in an appropriate way for your budget and situation.
- How big is your school?
- How many students do you need to enroll?
- How much is your tuition?
- Will you introduce us to new customers?
The cost of the ads are paid directly to Facebook and while we continuously work on your campaign to improve the performance and reduce the cost per inquiry, we do suggest having at least $300/mo budget for the ads for at least the first three months. This gives us enough budget to ensure the minimal amount to run enough ads and test them against each other.
Here’s what you get with the setup process:
- Setting up your Facebook Business Account so that we can manage your campaigns on your behalf.
- We’ll survey your parents to ensure we design ads and web pages that speak directly to your ideal prospects.
- We’ll design up to 50 unique Facebook ads to test in your first campaign. Once added to your Facebook Ads Manager, these ads are your property, we can’t remove them.
- We’ll design landing pages on your Hubbli site.
- We’ll setup your automated enrollment management system which will include our advanced workflow automation features.
Here’s what you get with the ongoing service:
- Ongoing testing and optimizing of all parts of your enrollment marketing system; Ads, Landing pages, Enrollment management system.
- Weekly email reports.
- Monthly consultations.
What if it doesn’t work, do you offer any guarantees?
We sure do!
The 100% No Questions Asked 60-Day Money Back Guarantee
If you sign up for the Hubbli Enrollment Marketing Service and are not completely satisfied, then neither are we, and we’ll give you every penny back, no questions asked.
And after the first sixty days, you can cancel anytime.
So what’s the catch?
No catches, but there are two simple requirements.
1. You make yourself available for our 30-minute onboarding session within the first week of signing up. We need this to get your campaign setup.
2. Your Facebook ads account is in good standing, meaning, if the payment method attached to your ads account stops working, we won’t be able to run any ads for you.
So this guarantee applies as long as you make it so that we can technically perform the service. Sound fair?