Branding your PreK-12 private school can be a daunting task. With so many different options out there, how do you make sure that your school stands out? The answer lies in developing a unique brand identity that captures the essence of your school and sets it apart from the rest. Here are some tips for […]
Author Archives: Jono Landon
Increasing Enrollment in K-12 Private Schools
Enrollment in private schools is on the rise, and it’s no surprise why. Many parents are looking for a high-quality educational experience for their children that they may not be able to find in their local public school system. As a director or head of school at a K-12 private school, you have the opportunity […]
8 Creative Facebook Ad Ideas to Engage Parents
It’s no secret that digital marketing is essential for schools. But with so much content on the internet, it can be hard to know what type of digital marketing will stand out to parents and draw them in. Facebook ads can be a great tool for schools, but you need creative ideas to make sure […]
Making Your Preschool Stand Out from the Crowd
When it comes to marketing your preschool, you know it’s important to stand out from the crowd. With so many different options for parents to choose from, you need to create a unique and positive image for your school that will attract more families. But how do you make sure your preschool stands out? Here […]
PreK-12 Enrollment Marketing: Connecting with Parents
As a director or head of school, you know how important it is to have a comprehensive and effective enrollment marketing strategy. This can be especially challenging when it comes to PreK-12 education, as parents may not always be aware of your school’s benefits. Your school needs to ensure that it is reaching out and […]
How To Budget For Private School Enrollment Marketing On Facebook
On the surface, budgeting for private school enrollment marketing on Facebook looks simple. There seem to be just two options: an overall campaign budget for a set number of days or an ongoing daily budget that you can pause or start whenever you need it. Unfortunately, what isn’t apparent to people new to running Facebook […]
Word-of-mouth Enrollment Marketing
The idea of word-of-mouth enrollment marketing is a bit of a misnomer because, if you think about it, word-of-mouth leads are a result of having a good school rather than a marketing strategy. Below is a video clip of Hubbli founder Jono Landon as part of the course on private school marketing provided by the Center […]
How To Write School Newsletters Parents Actually Read
School newsletters remain the most common tool that administrators use to keep parents up to date. Below is a video from a Montessori Administrator course offered by the CGMS that features Hubbli founder Jono Landon teaching the “do’s and don’t’s” of using emails and writing killer school newsletters that parents actually read. For more content like this, […]
How To Get More Enrollment Inquiries
If you need to generate more enrollment inquiries for your private school then this clip from the Montessori Administrator Accreditation program from the Center For Guided Montessori Studies should be of much value to you. Please note that while this lecture was produced for Montessori administrators, it applies to all private school scenarios. The video above features a lecture from […]
Why Private School Retention Requires Great Customer Service
Why Private School Retention Requires Great Customer Service The video below is a clip from a Montessori Administration Accreditation program offered by the Center for Guided Montessori Studies (CGMS) wherein our founder, Jono Landon, lectures on the topic of Private School Retention. If you prefer to read, here’s the video transcript: In this lesson, […]